Office
     New Deli, India

History and Overview
     ASA-IM''s office for the Asia Subcontinent opened in New Delhi, India in September 1996. The Asia Subcontinent office conducts seminars and workshops throughout South Asia to promote soybean utilization in the food and feed sectors.
      In the food sector and primarily in India, ASA-IM promotes the manufacturing of soy foods by soy processors and food manufacturers. ASA-IM occasionally provides initial marketing support for new soy-based food products. Products currently on the market include wheat-soy flour, soymilk, tofu (soya paneer), health supplements of pharmaceutical industries, soy nuts (snacks), soy papad (flat chip), bakery products, soy bari (nuggets and granules), and soybean oil. ASA-IM also helps existing soy processors through provision of a quality seal that endorses high quality tested products.
      In the feed sector, ASA-IM helps to promote utilization of soybean meal, expeller processed soybean oil meal and full fat soybeans in poultry, dairy and aquaculture feeds as a source of protein and energy. ASA-IM regularly publishes technical bulletins on various subjects and participates in various national and international poultry, dairy, and general feed and related exhibitions. Soya feed products, which ASA-IM promotes, include soybean meal, full fat soybeans, soybean oil meal, and soybean as part of concentrate feed supplements.

Population
     India - 1.1 billion
     Pakistan - 165 million
     Bangladesh - 147 million
     Sri Lanka - 20 million

Visit Asia Subcontinent's website at www.asaimasc.org

For more information contact:
American Soybean Association-International Marketing

U.S. Soybean Export Council, Inc.
301A Spanish Court
Block-C1, Palam Vihar
Gurgaon

Haryana-122017, INDIA
Phone 91-124-4259591-3, Fax: 91-124-4259594